Multi-Location PPC & Google Ads Management for Franchises

Our FranchiseGoogle Ads Services

We at Softtrix provide an inclusive Google Ads service ensuring that the business gains maximum reach and generates high-value leads, turning visitors into loyal customers and improving the customer segment. Our services are designed to ensure the franchise caters to unique needs, outshines by fulfilling its geographic needs, and targets the potential demographics.

Local PPC Campaigns

Our team understands the importance of having localized advertising for the franchises. We provide local PPC campaigns in specific areas where the franchises operate. This method maximizes the visibility of business across customers who are most likely to visit. Ensuring from keyword research to ad targeting, we focus on the franchise community and make the locations a go-to choice for local customers.

Multi-Location Campaigns

We manage the multiple franchise locations that come to deal with coordinating digital marketing across regions. Our multi-location PPC management service comes with cohesive strategies covering diverse locations, adjustments, and customizing the campaigns based on requirements. We monitor and optimize each campaign individually to ensure that the budget is spent wisely to bring maximum results.

Geo-Targeted Ads

We provide seamless management to multiple franchises with geo-targeted ads that help users gain the best with their geographic location. Our advertisers use geo-targeting ads to help businesses get attention from specific geographic areas such as certain localities or institutions. Using such advertisements, the business can entice the most interested users to visit their platform.

Google My Business Integration

We aid clients in integrating their business on Google My Business (GMB) with PPC campaigns enabling robust ways to drive potential local traffic. Our team set up the account, optimized, and linked the GMB listing with the PPC ads that include the majority of information to pass on like opening hours, contact details, and directions to reach out there. These ads reinforce the brand to build trust and ensure that they choose the right franchise over others.

Ad Copy & Creative Customisation

We craft compelling ad copies that ensure to grab the attention online for the franchises. Our team of PPC experts crafts ad copy and creatives that resonate effortlessly with the potential audience, reflecting on the brand voice, and driving effective clicks. From designing appealing headlines to enticing catchy visuals, we ensure that each ad stands to deliver a strong message and encourage users to carry forward with action.

Seasonal & Event-Based Campaigns

We offer seasonal and event-based campaigns for franchises to drive traffic. Our team creates timely campaigns to allow the advantages of seasons, holidays, and special events to industries. It came up as a back-to-school sale enabling holiday promotion launching the targeted campaigns, promoting the franchise in front of the center at just the right time elevating the whole seasonal zest.

Detailed Reporting & Analytics

To witness how the ads are performing in the market need to analyze their functioning and impressions detecting the conversion rates and ROI. Our analytics drive the seamless approach that tracks the clear insight into how each campaign performs across different franchises. We believe in transparency knowing the answers to questions and how it is required to make adjustments keeping campaigns at their best performance.

Retargeting for Higher Conversions

We offer proficient retargeting services that ensure working visits on websites to convert on their first visit. Our services reach out to potential customers through ads reminding us of franchise solutions. Retargeting helps businesses to encourage users to come back and to complete the purchase or booking. This method boosts conversion rates and allows PPC investment by targeting visitors who are also somehow familiar with the brand.

Multi-LocationPPC Services for Optimal ROI

Softtrix has an extensive team of PPC experts who ensure the creation of custom PPC strategies tailored to business locations. Our methods are proven to ensure that ad campaigns attain maximum visibility and attract leads from the target market.

A detailed Multi-Location PPC Strategy

To make PPC more effective, we provide a comprehensive approach that includes all factors impacting the success. Our team integrates local and national PPC campaigns focusing on specific niches for maximizing the ROI.

Expertise in Multi-Location PPC Marketing

Our multi-location PPC Marketing combines the proficiency of PPC strategies and allows franchise businesses to target directly with their potential audience.

Outperform the Competitors & Increase Online Visibility

Our expert professionals, allow multi-location PPC to implement proficient strategies helping businesses to outshine among competitive landscape and deliver measurable and tangible results.

Importance of Softtrix’sFranchise Marketing

The PPC services for the franchise and the multi-location ad solutions allow businesses to attract more customers, elevating the benefits and maximizing the ROI.

Increased Visibility

Our PPC experts enable proficiency in Google search results allowing businesses to have highly visible potential customers who are actively seeking service in the franchise’s service area.

Targeted Advertising

The PPC services we employ for Franchise are highly targeted for specific categories and service regions to ensure that they reflect in front of the right audience in the right place.

Pay-Per-Lead Model

Unlike the conventional PPC ads, our multi-location pay-per-lead allows franchises to pay when the potential customer contacts them via ad such as by means of calling, texting, or filling out a contact form.

Trust & Credibility

The PPC services for the franchise are backed using Google’s verification and background check process helping users build trust and credibility with potential customers. The verification allows people to showcase the brand’s reputation across multiple channels.

Improved User Experience

Our PPC services are designed to provide a seamless user experience showcasing features that are easy to pair with click-to-call buttons and messaging options for establishing secure easy contact without filling out a quote form.

Case Studies

Witness our brilliant PPC projects, and understand our intrinsic management to bring excellent results on board. We provide extensive detailing of specific challenges and manage the efficient strategies that bring successive results to the table.

Generated $2.5+ Million for Pet Store

$2.5+ M

Sales

25X ROAS

Revenue Earned

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Sistaco

$263K

Revenue

18X ROI

ROAS

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The Wanderful

36K

Revenue

2X

ROAS

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Green Planet 21

8X

BOOST in Leads

80%

CPA Reduced

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How Multi-Location/FranchiseGoogle Ads PPC Management Works?

Existing Campaign Backup

Our PPC executives save the existing account details at the corporate or local level in backup and follow them to the client's archive.

Budget & Management Systems

Our team of proprietary and transparent software includes checklists-based objectives and a rule-based approach that is unique for each client and evolves over the span.

Keyword Research

Our team considers the campaigns based on focused keywords and behavioral information about the customers leading to the ad's intent for diverse franchise locations.

Multi Campaign Configuration/Footprint

Using the locations our team improves the scalability of the landing pages configuring the solutions and enabling the consistency to adjust itself.

Multi-Location/Franchise Optimization

We evaluate and apply fixes to never-ending feedback while cross-optimizing the campaigns using data from the entire enterprise. It significantly reduces the needed time to maximize the results.

Testing & Measurement

Our warehousing experts provide performance data giving the whole team relevant information about what’s working and what needs improvement. Our valuable and direct connectivity to the behavioral data allows bid and budget management systems enabling the rules we design for the franchise.

Why Choose Our FranchiseGoogle Ads Services?

Customized Campaigns for your franchise

Softtrix understands that each franchise has its unique needs and different objectives. We allow customization of Google Ads to mirror the company’s identity, and the targeting of particular geographical areas to ease diverse problems with multi-location businesses.

Expert Google Ads Management

Our company has decades of experience in running franchise campaigns that led to certified Google advertising. We provide quick improvement, following the latest industry trends, algorithms, and best practices. Our team has the confidence to deliver impactful results and outstanding ROI.

Proven ROI & Conversion Tracking

We prioritize the measurable results for franchises that enable comprehensive tracking and analytics technologies to trace the key performance indicators, conversion rates, and return on investment. Our data-driven approach allows users to get the analysis judgments and to continuously monitor the campaigns for optimum ROI.

Dedicated Account Manager

Our specialized team of account managers looks after the budgeting of Google Ads. The businesses get an assigned person for their project and with them they can ease all their filed-related inquiries, ensuring business strategy supporting the overarching whole business goals and receiving attention based on tailored plans.

FAQs

What are the PPC services for Franchises?

The PPC services for Franchises are a digital marketing strategy that allows businesses to pay for ad placements with all search engines and social media to promote their products and services, utilizing the best multi-location ad management solutions.

How do companies manage PPC campaigns for multiple franchise locations?

There are different ways digital marketing companies opt to manage multiple franchise locations with their PPC services.

Develop location assets
Organize location groups
Use Google business profile
Target Local Customers
Promote Local Inventory
Use Performance Max Campaigns

How does PPC work to promote new franchise locations?

The pay-per-click (PPC) is used to promote the new franchise via an online advertising model participating in an automated auction for an ad placement. The Advertisers bid on the keywords and the highest bid appears in the top position when someone clicks on that specific keyword. To develop a successful PPC campaign the user needs to perform keyword research, craft high-quality ads, optimize the landing page using A/B testing, and leverage the ad grouping. We optimize the campaigns for mobile as well, monitoring the campaign’s performance and the bid on relevant keywords.

How to handle the budget allocation for multiple franchise locations?

There are several budgeting models that users can leverage based on their locations and considerations. The choice ultimately depends on several factors including the audience’s availability, and sales. Learn about some common types of location-based PPC budgeting strategies.

Even Split Budgeting: Even split budgeting is a unique approach where the budget gets divided equally among all businesses or franchise locations.
Percent Marketing Contribution Budgeting: In this method, the budget gets allocated based on the percentage, contribution, n, and overall marketing impact.
Performance-Based Budgeting: The performance-based budgeting needs resources considering the historical data of each location.
Population-Based Budgeting: Population-based budgeting distributes the marketing funds based on the population size of each location’s target market.
Zero-Based Budgeting: Zero-based budgeting requires organizations to work on new budget plans justifying the expenditure rather than aligning it with the previous year’s range.