Pricing Of Digital Marketing Services At Softtrix

How Much Does It Cost To Boost Your Business Growth In 2023

Planning to take your business on the path of unraveling success with Digital Marketing? But not sure how much you need to invest for results that you can actually measure! Unveil the affordable pricing options tailored just for you at Softtrix to boost your online presence!

Spoiler Alert ⚠  The average cost of digital marketing services varies from $2500 to $12,000 per month, and $50 to $500+ per hour, for small-to-midsized businesses (SMBs). The average cost of digital marketing services varies from $2500 to $12,000 per month, and $50 to $500+ per hour, for small-to-midsized businesses (SMBs).

Awards and Recognitions
Top Digital Marketing Company - Clutch
Top Digital Marketing Company - Goodfirm
Top SEO Service Agency in Upwork
Google Premium Partner
Meta Business Partner

What Is The Cost Of Best In Class
Digital Marketing Services?

Digital Marketing ServiceAverage CostGet Price
Search Engine Optimization (SEO)$300 - $1500 / monthGet Custom Pricing
Ecommerce SEO$500 - $1800 / monthGet Custom Pricing
Pay-Per-Click (PPC) Advertising$300 - $1500 / monthGet Custom Pricing
Ecommerce PPC$500 - $1800 / monthGet Custom Pricing
Lead Generation$750 - $2500 / monthGet Custom Pricing
Youtube Video Creation & Marketing$1000 - $5000 / monthGet Custom Pricing
Youtube Video SEO$300 - $1500 / monthGet Custom Pricing
Amazon PPC$300 - $1800 / monthGet Custom Pricing
Facbook Setup & Management$300 - $1500 / monthGet Custom Pricing
Website Design & Development$750 - $3500 / projectGet Custom Pricing

How Digital Marketing Can Help
Your Business Flourish In This Competitive Era?

How Much Should Your Company Spend On Digital Marketing?

Your Business SizePercent Of Revenue You Can Spend On Marketing
Small business7-8%
Mid-sized business10%
Enterprise business15%

When it comes to how much you need to spend on digital marketing, it’s important to identify your business needs and well research the prices offered by varied top digital marketing agencies.

The digital marketing agency pricing depends on a number of varied factors such as the industry, target audience, campaign goals, and desired outcomes. 

Also, a large number of agencies claim to offer the most competitive or affordable costing. This is the exact point when you need to become more mindful while looking out to hire digital marketing agency. 

In the realm of digital marketing services, you get what you pay for “mostly”! So “cheap” services don’t always promise the results you expect. 

Henceforth, setting a reasonable digital marketing budget for your company is critical. 

If you set your marketing budget really low, unfortunately, you’ll get what you you pay for!

So, if you want your business to gain a competitive edge, it’s essential to set a budget that yields fruitful results.

Remember: Digital Marketing is an ongoing strategy, which means as your business grows, your marketing spend might change!

Our Digital Marketing Pricing Model
Budget That Fits Every Business’s Needs!

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Hourly Model

Pay for the work you get every hour! With our hourly online marketing pricing model, you pay an hourly fee based on the work we do for you. This model is ideal for agencies who are just starting out with their marketing ventures. It is an excellent way to track work progress, project timelines, and team hour management. But for the majority of businesses, an hourly model is an interim choice. The faster you shift to a monthly or value-based model, the more you’ll be able to scale your business with us! On average, hourly digital marketing rates start from $50 and goes up to $500 or more per hour for a small business, which includes both search engine marketing and paid advertising.

Monthly Model

Get value for money by saving upto 24% on total cost! With our monthly digital marketing pricing plan, you can retain the marketing services with us on a monthly basis. Monthly or retainer pricing is based on an agreed-upon duration and deliverables. In this can your agency needs to pay us upfront or after every milestone is achieved. This model is widely accepted as value-based and client-friendly. Since the payment is pre-decided as per the deliverables, it comes down to 24% less on the total cost as compared to the Hourly model + double the consistent efforts. On average, monthly digital marketing rates start from $2500 and goes up to $1200 or more per month for a small business, which includes both search engine marketing and paid advertising.

No One Price Fits All,
Just As Our Digital Marketing Solutions!

Search Engine
Optimization (SEO)
Pay-Per-Click (PPC)
Advertising
Lead
Generation

What Are The Factors That Determine The Cost Of
Our Digital Marketing Services For You?

Experience Matters

With more than 15 years of experience, and known for being the best digital marketing agency around, Softtrix offers businesses unparalleled expertise, coming its way! Our decades of hardwork ensure the best industry results - from high traffic volume to increased revenue, our marketing specialists know, how to spurt your business growth. Thus affecting the price we charge! It’s important to take into consideration that experience combined with expertise impacts the strategization we do to grow your business!

Custom Strategization

Our team of professionals uses the latest tools, techniques, and expertise to ascertain what digital marketing strategy would work the best for your market and industry. We firmly believe that no one size fits all. Hence we make sure to curate a custom strategy based on your business needs, industry type, target audience, and keywords to attain optimum results in terms of traffic, leads, and sales. The efforts and domain tools that goes into it require additional time and resources, which directly impacts the cost we charge for our services.

Complete Digital Marketing Package

We are a full boat of digital marketing services sailing on the path of success. We encompass a wide range of marketing services such as full-funnel SEO, SEM, PPC, Design, and Development, so that whatever your problem is, we are ready with the best possible solution. This is why our pricing structures are drafted in such a way that it saves your business time, money, and the hassle of working with different agencies that vary in their deliverables and processes.

Content Marketing

Traditional digital marketing alone no longer serves the purpose of gaining website visibility traffic and leads. The current market competition requires you to be more active with your audience and make them aware of your brand every now and then. And for this, you ought to have a solid content marketing strategy. We at Softtrix are adept at crafting and marketing content that is proficient enough to target your customers at the right stage of the funnel which helps in attracting traffic and converting this traffic into qualified leads. Now an actionable content marketing strategy requires time, resources, and expertise that directly impacts the cost we charge for our digital marketing services.

Video Optimization

Video Marketing is another trend that is sweeping businesses off by storm. An amalgamation of excellent content with creative visuals just hit the right mark with your target audience. Video marketing helps in boosting brand awareness and recognition. It increases customer engagement and promotes interaction. Thus resulting in improved search engine rankings and website traffic. Now creating professional videos with impacting content is not everyone’s cup of tea. Thus requiring experts who know their work well and subsequently affecting the price of digital marketing services.

Website Pages Optimization

The cost of digital marketing services is also affected by the number of pages you want us to optimize and have them ranked on top of the search engines. The more pages that you want us to work on the higher the price varies. Since we have to maximize our efforts in assessing user behavior for multiple pages, streamlining the design and content for those pages, monitoring page performances, etc, thus affecting the final price.

Experience Matters

With more than 15 years of experience, and known for being the best digital marketing agency around, Softtrix offers businesses unparalleled expertise, coming its way! Our decades of hardwork ensure the best industry results - from high traffic volume to increased revenue, our marketing specialists know, how to spurt your business growth. Thus affecting the price we charge! It’s important to take into consideration that experience combined with expertise impacts the strategization we do to grow your business!

Custom Strategization

Our team of professionals uses the latest tools, techniques, and expertise to ascertain what digital marketing strategy would work the best for your market and industry. We firmly believe that no one size fits all. Hence we make sure to curate a custom strategy based on your business needs, industry type, target audience, and keywords to attain optimum results in terms of traffic, leads, and sales. The efforts and domain tools that goes into it require additional time and resources, which directly impacts the cost we charge for our services.

Complete Digital Marketing Package

We are a full boat of digital marketing services sailing on the path of success. We encompass a wide range of marketing services such as full-funnel SEO, SEM, PPC, Design, and Development, so that whatever your problem is, we are ready with the best possible solution. This is why our pricing structures are drafted in such a way that it saves your business time, money, and the hassle of working with different agencies that vary in their deliverables and processes.

Content Marketing

Traditional digital marketing alone no longer serves the purpose of gaining website visibility traffic and leads. The current market competition requires you to be more active with your audience and make them aware of your brand every now and then. And for this, you ought to have a solid content marketing strategy. We at Softtrix are adept at crafting and marketing content that is proficient enough to target your customers at the right stage of the funnel which helps in attracting traffic and converting this traffic into qualified leads. Now an actionable content marketing strategy requires time, resources, and expertise that directly impacts the cost we charge for our digital marketing services.

Video Optimization

Video Marketing is another trend that is sweeping businesses off by storm. An amalgamation of excellent content with creative visuals just hit the right mark with your target audience. Video marketing helps in boosting brand awareness and recognition. It increases customer engagement and promotes interaction. Thus resulting in improved search engine rankings and website traffic. Now creating professional videos with impacting content is not everyone’s cup of tea. Thus requiring experts who know their work well and subsequently affecting the price of digital marketing services.

Website Pages Optimization

The cost of digital marketing services is also affected by the number of pages you want us to optimize and have them ranked on top of the search engines. The more pages that you want us to work on the higher the price varies. Since we have to maximize our efforts in assessing user behavior for multiple pages, streamlining the design and content for those pages, monitoring page performances, etc, thus affecting the final price.

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In-House Industry Experts

Best vs Cheap Digital Marketing Services
Which Of Them Does Shape Your Business Growth?

Performance Driven

Agencies offering the best digital marketing services are largely performance focussed and results-driven. They have a client’s first approach and carry out their work in such a way that surely has a positive impact on the performance.

Whereas companies offering cheap digital marketing services largely focus on whatever money they can get out of you. The most they can do for you is show some results in the initial months and just remain stagnant for the subsequent months while charging you the same or more!

Quality Control

Best digital marketing services always assure results that are quality oriented. Starting from building high-quality backlinks to generating content that drives traffic and converts them into qualified leads following the White Hat Techniques. Quality is never an issue with them.

On the other hand, cheaply priced digital marketing services will never be able to build a strong domain authority for you. All they can do is bring you some low-lying traffic following Black Hat Techniques whose chances of converting into leads are barely minimum, plus your website will never rank well in the longer run.

On-Point Targeting

Targeting plays a crucial role in digital marketing services. Now best digital marketing agencies are adept at targeting relevant keywords and audiences that result in increased traffic, conversions, and your business ROI, which you can ascertain through Impressions and Average Position in Google Analytics

But with cheap digital marketing agencies, you can’t expect the same results. Since they are charging a nominal price, they target low search count volume of keywords that relatively impacts the Impressions and Average Position, thus driving in low traffic volume.

Expertise With Experience

With best digital marketing agencies you never have to worry about their expertise. Since such agencies have struggled their way up to the category of “best or top” working on projects through decades and gathering both – experience and expertise, as compared to any other budding company that claims itself to be the best. Therefore, experience matters!

Digital marketing companies that offer cheap services definitely lack the expertise to handle multiple clients and their complex niches. They make huge promises, but when it comes to execution, they lack the knowledge, skills, and experience to curate result-oriented campaigns.

Performance Driven

Agencies offering the best digital marketing services are largely performance focussed and results-driven. They have a client’s first approach and carry out their work in such a way that surely has a positive impact on the performance.

Whereas companies offering cheap digital marketing services largely focus on whatever money they can get out of you. The most they can do for you is show some results in the initial months and just remain stagnant for the subsequent months while charging you the same or more!

Quality Control

Best digital marketing services always assure results that are quality oriented. Starting from building high-quality backlinks to generating content that drives traffic and converts them into qualified leads following the White Hat Techniques. Quality is never an issue with them.

On the other hand, cheaply priced digital marketing services will never be able to build a strong domain authority for you. All they can do is bring you some low-lying traffic following Black Hat Techniques whose chances of converting into leads are barely minimum, plus your website will never rank well in the longer run.

On-Point Targeting

Targeting plays a crucial role in digital marketing services. Now best digital marketing agencies are adept at targeting relevant keywords and audiences that result in increased traffic, conversions, and your business ROI, which you can ascertain through Impressions and Average Position in Google Analytics

But with cheap digital marketing agencies, you can’t expect the same results. Since they are charging a nominal price, they target low search count volume of keywords that relatively impacts the Impressions and Average Position, thus driving in low traffic volume.

Expertise With Experience

With best digital marketing agencies you never have to worry about their expertise. Since such agencies have struggled their way up to the category of “best or top” working on projects through decades and gathering both – experience and expertise, as compared to any other budding company that claims itself to be the best. Therefore, experience matters!

Digital marketing companies that offer cheap services definitely lack the expertise to handle multiple clients and their complex niches. They make huge promises, but when it comes to execution, they lack the knowledge, skills, and experience to curate result-oriented campaigns.

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