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SportLoMo struggled with 404 errors, slow pages, and limited AI visibility despite serving global sports organizations. Our team conducted an in-depth analysis and uncovered major technical blocks hindering its performance. We fixed page speed, indexing gaps, and broken links. We also worked on authority building and AI optimization. The result was a clean technical foundation with high-authority backlinks driving discoverability. SportLoMo is now ranking for competitive keywords and attracting highly qualified users.
Organic Traffic 37K → 83K (+122%)
Page Logins/Users +120%
Page Views +109%
Domain Ratings 67
Furniture Island is an online furniture store in the UK that wanted to increase its business in a specific geographic location. Through a focused SEO strategy combining technical optimization, content improvements, and high-quality link building, the brand significantly improved its search visibility and attracted highly relevant visitors in the UK. Within three months, the overall reached € 9.2K, delivering sustainable business growth.
153.25% Increase in Organic Traffic
57.97% Increase in Checkout Conversions
92.1% Growth in Organic Revenue
For our SaaS website, we partnered with Softtrix. They rebuilt our entire content architecture—and the impact was immediate. Our organic pipeline now outperforms paid channels by 2:1, delivering consistent, high-quality leads.
CEO, ScaleFlow Analytics
★★★★★After evaluating multiple agencies, we finally found a London-based SEO partner that truly understood our goals. We were stuck on page two for years—but Softtrix changed that. Today, we appear in Google AI-driven results when prospects search for our services.
Before working with Softtrix, every algorithm update hurt our rankings. Now, the opposite happens—we grow while competitors drop. Their team stays ahead of changes and builds strategies that last.
Securing higher rankings is one of the critical requirements for any website to acquire leads and conversions. For your site, however, it should be indexed and perform smoothly when search engine bots or visitors explore it. A website that isn’t technically “healthy” can prevent it from unleashing its highest potential, making you lose growth opportunities consistently. Even if your website has the best content, visuals, or CTAs, if it fails to perform technically well, all that is a waste.
At Softtrix, we provide tailored technical SEO services in London to ensure your brand is found in traditional as well as AI search results. By blending our experience in technical auditing and optimization with AI search implementation, we ensure your site is easily crawlable, indexable, and optimized for emerging search experiences. Whether it’s improving site structure and Core Web Vitals, resolving technical loopholes, or implementing structured data, our team builds a solid foundation that builds a strong foundation for long-term search performance.
Remove technical roadblocks, improve website performance, and help search engines understand your site better. Partner with our London technical SEO agency and stay ahead.
As a leading technical SEO company in London, Softtrix uses cutting-edge methods to implement our technical solutions. Our offerings are comprehensive yet customized as per the unique challenges and needs of every business.
Our experts perform a comprehensive website audit to detect foundational and performance-related issues in Core Web Vitals, site structure, and page speed. The technical audit helps improve the technical health of a site through necessary fixes and resolutions.
Our experts work on your website to make it work well on mobile devices first. We make sure your website looks good on desktop computers, mobile phones, and tablets. This helps your website show up higher on search engine results when people look at it on their mobile devices.
A website that loads faster aids in improving user experience and better chances for rankings. Our experts optimize your webpages through server optimization, image optimization, and code optimization to create a smooth and faster website experience.
For search engines to consider your site for rankings, it should be easily crawlable and indexable. That’s what we do! We add code to your website from schema.org, helping search engines show information about your website, like reviews, frequently asked questions, and upcoming events.
Domain migration (domain, structure, data) is a challenging job and can cause serious consequences to your age-old site if not handled cautiously - data or ranking loss. We manage URL mapping, metadata transfer, crawlability checks, analytics setup & post-migration monitoring for a smooth process.
For search bots to crawl your webpages easily, our experts audit, create, and maintain Robots.txt and XML sitemap files. This keeps the site fully accessible and compliant while ensuring crawl directives, preventing wasted crawl paths, fixing indexing issues, and continuously monitoring search engine behavior.
Connect with our SEO experts with years of industry specialization who can guide you in your digital growth journey. Let them know the challenges your London business is facing, and they will give you the best guidance in SEO strategy, market positioning, and growth.
At Softtrix, we have flexible technical SEO packages for London businesses tailored to their specific needs, goals, and budget.
Best for Startups/ Small Businesses
Best for Large Businesses/e-commerce
At Softtrix, our technical SEO services London ensure your website performs smoothly and efficiently, making it the first choice for search engines as well as potential customers.
A technical SEO agency improves your site’s technical foundation to help search engines crawl, index, and rank your pages more effectively. Services typically include technical audits, site speed optimization, Core Web Vitals improvements, structured data implementation, crawl error fixes, XML sitemap optimization, and mobile usability enhancements.
Technical SEO ensures your website is accessible to search engines and provides a positive user experience. Fixing technical issues such as slow loading speeds, broken links, duplicate content, and indexing errors can improve rankings, increase organic traffic, and support higher conversion rates.
Your business may need technical SEO if you’re experiencing declining rankings, slow page speeds, indexing problems, or crawl errors, poor Core Web Vitals, or low organic growth despite publishing quality content. A comprehensive technical SEO audit can identify these issues.
The timeline depends on your website’s size, technical condition, and competition. While some improvements such as faster page speeds can have an immediate impact, significant SEO gains typically become visible within three to six months as search engines recrawl and re-evaluate your site.
A technical SEO audit evaluates your website’s crawlability, indexability, Core Web Vitals, page speed, mobile friendliness, internal linking, XML sitemaps, robots.txt configuration, canonical tags, structured data, HTTPS security, redirect issues, and other technical factors affecting your performance.
Yes, technical SEO includes optimizing loading performance, reducing layout shifts, improving server response times, compressing images, minimizing unnecessary code, and enhancing overall website performance to help meet Google’s Core Web Vitals standards.
Technical SEO focuses on identifying and resolving issues with your site’s infrastructure, performance, and crawlability. On the other hand, on-page SEO optimizes content elements such as keywords, headings, meta tags, and internal linking. Both work together to improve search engine visibility and user experience.
A technical SEO agency has the expertise, tools, and experience to diagnose complex website issues, implement best practices, and monitor ongoing performance. This helps reduce technical errors, improve search visibility, and ensure your website stays aligned with evolving search engine algorithms.
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