About This Video
This episode takes you through how you can create a new ad account from within the same Facebook Business Manager account. First, we click on the “Old Tools” that are on the homepage and then click on “Business Settings” which is opposite the ad accounts. After that, it shows us how to add another ad account, and some preferences like currency and location can be chosen. Once we have created the account and given the team members their positions, they are given the authority to handle Campaigns and ads.
We also demonstrate how to put in payment details and how to complete the creation of the account. Lastly, we outline how to access the new ad account and how to refresh the new account to run ads. Whether it’s for one company or for multiple clients managing multiple accounts, this tutorial will provide a step-by-step guide on how to create and set up a new ad account in Facebook’s Business Manager to ensure a seamless ad management and campaign running process.
How to Create a New Ads Account in Facebook Business Manager: A Step-by-Step Guide
Handling several advertisement accounts on one Facebook Business Manager account will make the adverts simpler and well-ordered, which will benefit your business. This lesson is important if you are a business owner overseeing multiple campaigns or if you are a marketer who is working with different clients where you will need to learn how to create and manage ad accounts in Business Manager.
In this blog post, we will guide you on how to create a new ad account in the same Facebook Business Manager. You will also find detailed step-by-step instructions for the new account setup, permissions, and ads running in no time.
Step 1: Log in to the Business Manager Tools
To start the process of creating a new ad account you will have to go to the Facebook Business Manager and click ‘Old Tools’. This is where you will get all the features for handling your business resources. To access this section:
- To access the Facebook trend, first, sign in to your Facebook Business Manager account.
- There is a specific button at the top left corner that is called the menu icon; clicking it will then pull down a menu.
- Look down to the bottom of the page and click the “Old Tools” option to continue with the game.
Depending on the browser, the structure of further choices is different, but in the Old Tools section, you need to find “Business Settings”. This will take you to our special hub where you can manage all features of business assets such as ad accounts, pages, and others.
Step 2: Ensure You Have Full Control
Before proceeding to create a new ad account there are a few things that users need to ensure that they have permission for. In the Business Settings section, make sure you have ownership of the Business Manager account. If you are doing this for someone or part of a team, ensure you have permission to make the changes.
This means that in the settings you have full control over creating ad accounts, payments and other users being able to work with this.
Step 3: Click on the Ad Accounts Section
Here in the Business Settings section, you will get a sidebar comprising several features. One of these options is Ad Accounts. To do this, click on it to expand a list of available ad accounts associated with your Business Manager.
During this stage, you will find the list of ad accounts you initially created in the application. When you work with several advertising accounts all of them will be indicated with a specific numeral code (for example 75649). This comes in handy so that you know which account is different from the other, for example when you are campaigning for different companies.
Step 4: Create a New Ad Account
The guidelines for creating a new ad account are as follows: The Add button is found at the top right part of the page. From the pull-down list, choose the option; ‘Create a new Ad Account.
When you click on this option, you will be prompted to enter important details about the new ad account, including
- Ad Account Name: Create a new ad account and give it a good name. For example, in the case of your testing account, you might want to name it “Test Ad Account”.
- Currency: Select the currency to be used when paying for the ads. For this example, we chose the US Dollar (USD).
- Time Zone/Location: Choose the location that fits your targeted customers or your organization’s business processes. In our case, we opted for Los Angeles and this goes hand in hand with US-based campaigns.
Once you have completed this information, click on the next button to continue.
Step 5: Assign the Ad Account to Your Business
The final process here is to link the ad account to your business. It will also inquire if you would like to use the ad account for your Own Business, Another Business, or a Client. Because we are creating the ad account for the business, we will select the “My Business” button here.
Once you’ve selected this you can go to the next step.
Step 6: Assign User Access to the New Ad Account
Log into the account and link users to be given access to the created ad account. Before you are to manage the ads, you would have to make sure that the people you want to do the management are in your Business Manager account. These are added then you can assign certain roles within the ad account.
For instance, you would like all the team members who need to create the campaigns, set audiences and handle ad placements to have full permission. To do this:
- Select the names next to the people you want to grant access to the ad account.
- To do this you need to select the Managed Ad Account Access option.
- Such users will be given full control permission to enable them to manage the ad account effectively.
- Click Assign to complete the operation all the same.
Step 7: Add Payment Information
In general, before starting with ads, you will have to enter payment information first. Facebook needs this to facilitate payment for your ads campaign that you may wish to carry out.
To do this, click on Add Payment Info and you will be asked to type in the payment method you wish to use such as credit card or PayPal account. Remember to input the correct details because all charges in relation to your ads will be addressed to this number.
Once you complete your payment configuration your entire ad account is ready to go for advertising.
Step 8: Refresh and Access the New Ad Account
To create a new ad account and grant access to the users you next click on refresh all to see necessary updates.
You should now see the newly created ad account in the Ad Accounts section of Business Settings. You can also click on the account to expand it and it is from this section that you can start creating and growing your campaigns, setting up ads, and managing your entire advertising strategies.
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Step 9: Troubleshooting Access Issues
Just in case you face any problems when assigning access to the new ad account, do not worry. Simply return to the Business Settings section and follow these steps:
- Go to Ad Accounts.
- Select the particular ad account to which you wish to give access.
- Alternatively, you can convert your table to a grid view and click on the Assign People button.
From here, you can filter out and choose the people who you would like to grant access and assign them their relevant roles
Conclusion: Mastering the Multiple Ad Account Management
The best way of managing, and creating multiple ad accounts from your Facebook Business Manager is one of the most effective strategies in managing your advertising campaigns online. From the steps mentioned above, you should be able to create new ad accounts for different tests, new campaigns, or for multiple clients all within the same Business Manager.
They include role allocation, access, and payment information that must be correctly set so that advertising can be fast and easy to control without changing many accounts. With these tools in your pocket, you’ll gladly take the step to become an expert in the field of Facebook advertising.
