Hire Softtrix for No. 1 Marketing for Roofing Company

Softtrix is your partner as a roofer marketing company that helps roofing businesses transform their online reputation, their business projection, and their confidence in the market. To help with this, we employ data-driven digital marketing strategies, helping them to design a tailored approach for maximum visibility, consistent lead generation, and real return on investment.

  • 2–5x increase in website leads
  • Higher closing rates from pre-qualified leads
  • Clear ROI tracking through dashboards and reports
Work with experts

    Did you know?

    Did you know?

    The roofing company has been experiencing steady growth, with the global market projected to reach $370.41 billion by 2029, driven by factors such as the rise in urbanization, energy-efficient solutions, and extreme weather events. The global market was at $82.2 billion in 2023 and is now projected to reach $370.41 billion by 2029 with a CAGR of 3.9%. Google Ads and Local Service Ads deliver high-intent leads, while Facebook/Instagram ads serve greater volume at lower cost but need tooling for nurturing.

    74% of consumers choose a roofing contractor they found online. Around 60% of consumers research roofing services online before hiring. 46–68% of homeowners read online reviews, and 83% trust them as much as personal referrals. 69% begin their search with an online query (e.g., “roofing company near me”).

    NFT Marketing

      Softtrix: A Roofing Contractor Marketing Expert

      If you are struggling to get assured jobs, we offer targeted support and trackable digital marketing for roofers. From SEO and ads to websites and reviews, each of our campaigns focuses on generating real and measurable results. We have more than a decade of experience helping roofing and home services secure positioning with online search, generate consistent leads, and build a trustworthy brand in the local market.

      Our team here delivers fully customized strategies that combine SEO, PPC , web design, and social media to ensure every dollar we spend drives measurable growth. No matter if you are a startup or an established contractor, our roofing digital marketing solutions are focused, transparent, and proven to perform.

    • 100% custom strategies tailored for roofing businesses
    • Google-certified experts in roofer marketing and PPC
    • Transparent reporting and real-time analytics
    • Dedicated account managers with industry knowledge

    Our Roofing Digital Marketing Services

    We at Softtrix showcase a tailored approach, helping marketing for roofing companies to increase web visibility, generate leads, and grow revenue through online channels.

    Alcohol Seo
    Comprehensive SEO Audit
    Search Engine Optimization (SEO) for Roofers

    We ensure that the roofing business ranks at the top of Google with roofer digital marketing strategies to boost organic traffic. From generating keyword-rich content to optimizing the service pages, we help potential customers find you when they look for services near them, attracting high-intent traffic, dominating Google Maps listings, and more.

    Comprehensive SEO Audit
    Google Ads & PPC for Roofing Contractors

    Attain instant visibility in top search results, target the specific zip codes, services, or roof types, make transparent ad spending, and track conversions. We help businesses to look for fast results and specialize in roofing contractor marketing with high-converting Google Ads campaigns to generate leads with a strong return on investment.

    Comprehensive SEO Audit
    Local SEO & Google Business Profile (GMB) Optimization

    This is the crucial part of marketing for roofing company success, especially where the competition resides. We optimize the GMB profile, maximizing the chance of showing up in the coveted “3-pack” of local search results.

    Comprehensive SEO Audit
    Social Media & Roofing Promotions

    Our team helps the business manage its social media platforms, as it brings numerous valuable opportunities for promoting services and engagement with potential customers. We create engaging content, run roofing promotions, leverage local hashtags, and run targeted ad campaigns.

    Comprehensive SEO Audit
    Email Marketing & Lead Nurturing

    Our roofing digital marketing also consists of email marketing, which is crucial to foster long-term relationship development and guide them throughout the sales funnel. We send targeted and personalized emails to educate leads and build trust, leading to secure conversions.

    Comprehensive SEO Audit
    Reputation & Review Management

    The majority of people trust online reviews as much as the personal recommendations they consider. We help businesses attain positive reviews by using tools to review email requests, negative review alerts, and online reputation dashboards.

    Benefits of Accessing Digital Marketing for Roofers

    Accessing a roofing contractor's marketing service offers numerous benefits, including online visibility, higher quality leads, and improved conversion rates.

    Comprehensive SEO Audit
    Improved Search Engine Rankings

    The roofing contractors' marketing enables an online presence using local SEO and content marketing, helping the businesses to rank higher in search engine results for the relevant keywords.

    Comprehensive SEO Audit
    Increased Website Traffic

    We help businesses implement effective SEO and PPC strategies where roofing businesses can drive more traffic, increasing the chance of attracting potential customers.

    Comprehensive SEO Audit
    Greater Brand Recognition

    Our marketing efforts, which are particularly branding and content marketing , help the business to develop a strong brand presence, making it easier for customers to recognize and trust the marketing for roofing company.

    Comprehensive SEO Audit
    Targeted Online Advertising

    Roofing contractors can use a targeted online advertising platform using Google Ads and social media to reach specific demographics and geographic areas to ensure the message reaches the most relevant audience at the correct time.

    Comprehensive SEO Audit
    Qualified Leads

    We employ digital marketing strategies to attract potential customers who are searching for roofing services, leading to higher-quality leads and increased conversion rates.

    Comprehensive SEO Audit
    Cost-Effective Marketing

    In comparison to traditional marketing, digital marketing is more cost-effective to reach the potential customers that work to utilizing strategies such as local services ads and content marketing.

    Comprehensive SEO Audit
    Measurable Results

    Using marketing campaigns, businesses can track the key metrics, such as website traffic, lead generation, and conversion rates, to allow for making data-driven adjustments and business optimization.

    Comprehensive SEO Audit
    Online Reputation Management

    With roofing marketing, businesses can manage their online reputation by responding to reviews, showcasing positive testimonials, and keeping the audience engaged with customers.

    Comprehensive SEO Audit
    Competitive Advantage

    By investing in digital marketing strategies, businesses can gain a competitive advantage over those who still rely on traditional marketing methods or have a limited online presence.

    Our Award-Winning Roofing Digital Marketing Process

    We at Softtrix follow a proven, award-winning roofer digital marketing process that is built around results. Our process here involves a comprehensive strategy that combines the digital channel to maximize online visibility and lead generation and to build a brand reputation for the marketing for roofing companies.

    01

    Strategic Planning & Roofing Market Analysis

    We start by looking after the roofing business, offering a local competitor, and customer behavior. It helps us tailor a roofer marketing plan to match the business goals, service area, and unique strengths. We analyze SEO & PPC, keyword targeting, and review current digital assets.

    02

    Website Optimization & Lead Funnel Setup

    We ensure the business helps users to get a clean, mobile-optimized website, which is essential to any roofer's digital marketing campaigns. We manage the high-speed, responsive website design, strong calls to action, integration with Google Analytics, and CRM.

    03

    Local SEO & Google Business Profile Domination

    We allow businesses to experience local visibility in marketing for roofing companies. We optimize the business listings and content for the local searches, such as ‘roofing contractor near me’ and ‘24/7 emergency roofer nearby.

    04

    Paid Advertising & Roofing Promotions

    We run a targeted Google Ads campaign, enabling businesses to generate quality leads by focusing on speed and combining it with compelling roofing promotions. We expect the high ROI and controlled ad spend to make marketing more efficient when backed by data.

    05

    Social Media & Brand Building

    Roofer digital marketing is not just about visibility; it’s about trust. We design a strong social presence on Facebook, Instagram, and YouTube to keep the brand top of mind. It supports the long-term branding for your marketing for roofing company's marketing efforts and drives results.

    06

    Review & Reputation Management

    Reputation plays a significant role in the roofing business; we employ potential tools that make the process easier to collect and manage 5-star reviews and boost the overall trust factors online.

    07

    Tracking & Reporting & Optimization

    We enable complete transparency on performance by continuously refining the campaigns to improve overall results by sharing weekly or monthly reports, call tracking, form submissions, and ROI dashboards.

    Empower your Business with Credible Roofing Contractor Marketing.

      We don’t make fake promises; rather, we believe in delivering the best of our capabilities. Trust us, let us grow your marketing for roofing company with smart, strategic, and scalable digital marketing.

    Achieve the Immediate Results with PPC Advertising

    FAQs: Roofing Company Marketing

    What is digital marketing for roofers?

    Digital marketing for roofers helps businesses employ effective online strategies to attract and engage customers, leading to business growth. We work to optimize the website for search engines (SEO), run targeted advertising campaigns (PPC), create and share valuable content, and manage online reputation through social media and review platforms.

    What services does a roofing company marketing include in their package?

    A roofing company’s marketing package includes a variety of services that aim to attract and convert potential customers. Our key components are to elevate the business’s online presence, including a professional website and local SEO optimization, along with targeted advertising campaigns.

    How much does a roofer's digital marketing cost?

    The cost of digital marketing for a roofing business varies significantly, but you can expect to generally spend anywhere from $500 to $10,000+ per month, depending on the services and scope of work. There are several factors that impact the goals, target audience, and market competitiveness, influencing the final cost.

    How long does roofer digital marketing take to showcase results?

    Roofer digital marketing helps businesses to work on noticeable results within a 3-6 month time span, offering significant, sustainable growth, which can take 6-12 months or longer, particularly in the competitive market. The given timeframe varies significantly based on the specific strategies that are employed, the level of competition, and the quality of execution.

    How do I promote my roofing company?

    We effectively promote the roofing company, focusing on online strategies and establishing an online presence through a professional website, local SEO, and social media engagement. We work on paid advertising, such as Google Ads and Facebook Ads, to target potential customers.