Brands that invest in digital marketing see an average ROI of 5x or more.

Digital Marketing Agency in Melbourne

Hire a digital marketing agency Melbourne that helps users to specialise in online marketing to aid businesses grow their online presence and to achieve their marketing goals online. We aid businesses whether they are startups, SME or an enterprise brand, and to help users connect with ideal customers, generate quality leads and grow revenue through data-driven digital marketing strategies.

  • 81% of Australians research online before making a purchase.
  • Over 90% of online experiences begin with a search engine.
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Did you know

Did you know?

If you witness, the Australian digital advertising market looks so vibrant and a growing sector with a market size of $3.7 billion in 2025. The no. of digital marketing agencies in Australia is expected to witness a compound annual growth rate (CAGR) of 10.4% between 2020 and 2025. Melbourne is a significant hub for digital marketing services to deliver the high demand, with job opportunities projected to rise by 6% in the coming years.

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What is a Digital Marketing Agency Melbourne?

Digital marketing Agency Melbourne is more than just having a website or working towards posting on social media. It is not about using online channels strategically, such as Google, Facebook, Instagram, LinkedIn and YouTube. To reach the target audience, develop brand awareness and drive conversions. As Melbourne is a competitive business, making business or environment makes it essential to stand out. Our Melbourne-based team needs to craft bespoke strategies tailored to your niche, industry trends, and to look after local audience behaviours.

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Our Digital Marketing Services Melbourne

Being a full-service digital marketing company Melbourne, we offer multiple digital marketing services under one roof. We offer a full suite of services to grow online presence, attract the right audience and drive measurable results.

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Comprehensive SEO Audit
Search engine optimisation

We use SEO to improve the website’s visibility on search engines like Google. Our team optimises the site structure, content and keywords to ensure higher rankings to increase organic traffic and improve the chances of converting visitors into customers.

Comprehensive SEO Audit
Pay Per Click Management

Our PPC advertising services allow businesses to appear at the top of search results instantly. We craft, manage, and optimize paid ad campaigns on platforms like Google Ads, Bing to ensure maximum ROI using data-driven strategies and continuous performance monitoring.

Comprehensive SEO Audit
Google Shopping Management

We are experienced in Google Shopping management to showcase the products directly in terms of search results. We manage the product feeds, set up and curate the high-converting campaigns to ensure the listings are likely to be optimised for visibility and sales.

Comprehensive SEO Audit
Content Marketing

The content marketing focuses more on creating valuable, relevant, and consistent content to attract, retain the target audience. We craft blog posts, articles, guides and videos which build trust, improve SEO and drive conversions.

Comprehensive SEO Audit
UI-UX Design

User Interface (UI) and User Experience (UX) design to ensure the website or app enables a visually appealing and easy to navigate. We design seamless digital experiences to enhance user satisfaction, reduce bounce rates, and increase engagement.

Comprehensive SEO Audit
Website Design

We develop a modern, responsive, and conversion-focused website tailored to your brand and goals. From looking after layout and navigation to mobile responsiveness, our web design ensures the online presence leaves a strong and ever-lasting impression.

Comprehensive SEO Audit
Branding

We aid businesses to establish beyond a logo, and it's more about how people perceive the business to define brand identity, strategic messaging, visual design and tone of voice, to create a consistent and memorable brand across all touchpoints.

Comprehensive SEO Audit
Social Media Marketing

Our social media marketing needs help to connect with the audience on platforms such as Facebook, Instagram, LinkedIn and Twitter. We develop to create and manage the campaigns, develop engaging content and use the targeted ads to grow your followers.

More Traffic. More Leads. More Revenue.

Access the free digital audit and witness what’s holding your business back online. Connect with a digital marketing agency in Melbourne and let yourself win.

Why Choose Softtrix as Your Digital Marketing Company Melbourne?

To choose Softtrix , it requires more than just hiring a digital marketing Melbourne to partner with a results-oriented team that values data, transparency and local expertise.

Results Driven Campaigns

We focus on achieving the real business outcome, such as leads, sales and RO.

Data-Led Decisions

Every strategy is backed by the insights and performance which is backed to ensure smart and effective marketing.

Melbourne-based Team

Work with local experts who understand the market needs and are available when you need them.

Transparent Communication

There must be use of Continuous monitoring, testing and refining the campaigns for maximum performance.

Our Multi Channel Digital Marketing Strategy

We believe in integrating marketing to combine the multiple channels and to maximise reach and impact. Our digital marketing Melbourne is different in its own way.

Comprehensive SEO Audit
SEO + PPC

Appear in both unpaid and paid search results to dominate SERPS and capture more traffic.

Comprehensive SEO Audit
Content + Social Media

Build authority and connection with your audience through valuable content and consistent engagement.

Comprehensive SEO Audit
UX + CRO

Ensure your website delivers a seamless user experience and turns visitors into customers.

Comprehensive SEO Audit
Analytics + Optimisation

Continuously monitor, test, and refine your campaigns for maximum performance.

Proven Expertise that Delivers Real Results

With decades of experience and using hundreds of successful campaigns and certifications from the major platforms, we are equipped to deliver both an expert and a result-oriented approach.

Streamlined Cleaning SEO Strategy
10+ Years of Experience

Over the decades in digital marketing Melbourne, businesses have worked across dozens of industries, helping businesses to adapt with adapting the algorithm changes, evolving the pattern and shifting consumer behaviour.

500+ Successful Campaigns

From small local startups to established national brands, we have delivered performance-driven campaigns that can consistently exceed expectations.

Certified Google & Meta Partners

Our team holds certifications from Google Ads and Meta, meaning over campaigns are managed by experts trained directly by the platforms to advertise.

No Lock-In Contracts

We believe in earning your business month and when I look at the month through results, not by tying you down with a long-term contract.

100% Transparent, Ethical Practices

We offer integrity, which is at the heart of what we do. From honest reporting to white hat SEO, we ensure that the brand grows ethically and sustainably.

Our Process: Simple, Strategic, & Effective

We follow an unclear, result-driven process to ensure that every marketing initiative is aligned with business goals and to deliver measurable outcomes.

Custom-Tailored PPC Strategies
Discovery

We believe one size doesn't fit all. Our discovery process in digital marketing services Melbourne ensures that every strategy is uniquely tailored to our brand. We begin by looking after business inside our goals, industry, target audience, competitors and current digital presence.

Custom-Tailored PPC Strategies
Strategy

Our digital marketing agency in Melbourne is rich with data, experience, and market insights, not just to deliver guesswork, based on our findings to craft a fully customised digital marketing roadmap. It includes defining KPIS, choosing the right channels, budget planning and setting a timeline for the implementation.

Custom-Tailored PPC Strategies
Execution

Our expert team helps businesses to manage the campaign proactively, ensuring everything runs smoothly and stays aligned with the business's objectives. From placing ad campaigns and optimising websites to creating compelling content and managing social platforms.

Custom-Tailored PPC Strategies
Reporting

You will always know what is working in your favour or not. And knowing what you are doing next to keep improving. We offer transparent, easy-to-understand reports showing exactly how your campaigns are performing.

Grow Smarter, Not Harder

Partner with a digital marketing company Melbourne. Let the data, creativity, and the strategy fuel your business growth.

FAQs

How long does it take businesses to witness the results from a digital marketing agency in Melbourne?

The results vary depending on the services used from a digital marketing agency in Melbourne. SEO typically takes up to 6 months, while PPC and social media ads deliver faster results within weeks.

Do you work with all the digital marketing industries?

Yes! At Softtrix, we offer multiple digital marketing industries across eCommerce, B2B, real estate, education, healthcare, hospitality and more.

How much do your digital marketing services Melbourne cost in Softtrix?

Softtrix offers flexible pricing tailored to business goals, and it solely depends on the factors such as service choices and can range from $299 to $1499 per month. In which the PPC advertising can range between $300 and $1500 per month. Ecommerce SEO and PPC can range from $499 to $1799 per month.

Can you help me with just one service, like SEO or PPC?

We at Softtrix offer both SEO and PPC services, but we also offer personalised digital marketing services Melbourne to rank higher in terms of organic search results, while pay-per-click (PPC) is a digital advertising strategy to involve paying a fee or displaying the website as one of the top.

What sets you apart from other kinds of digital marketing company Melbourne?

Our transparency, in-house team, and personalised strategies come up as a proven track record, making us a preferred choice for businesses employing the robust solutions.