AMAZON PPC
BRIGHT SIGNS LEARNING
Bright Signs Learning has developed an innovative four-video multisensory teaching system that helps inspire the children to read while keeping them entertained. It is all about learning while having fun.
Sales
Total Conversions Rate
ACOS
Challenges
The kids’ learning-based firm had invested U.S. $2,000 in Amazon PPC ad campaigns but the results weren’t impressive. The number of total orders month-on-month was low, while the average cost of sale was significantly high. The scenario posed a major challenge for us to deliver expected results.
Challenge Statement
A. Low number of orders month-on-month
B. High cost of sale
C. Low value of total sales
- Analytics
- Content Marketing
- Design
- Digital Strategy
- Marketing
- SEO
Strategy
Increasing sales volume and generating better value for Bright Signs Learning was a big challenge for us. However, we strategized optimizing the ad campaign and focused on relevant keyword usage and targeting the right audience set.